The new ePrivateClient website presented a considerable challenge as we were briefed to develop this financial news site using the existing architecture. Their journalists were familiar with the bespoke content management system and it was felt that creating a new system would unnecessary set back the reporting efficiency.
Within this constraint we needed to design a site which was more professional looking, easier to navigate and easier to read than the existing site.
We began by unravelling the current coding to see what was possible. Once we had done this we created photoshop templates for every page and then began manipulating the existing code to develop the pages after they had been signed off by the client – making sure all along that we didn’t ‘break’ anything!
The site has now been live for five years and the journalists in particular are delighted by the fact that we have been able to make the inputting of stories even easier. Clients report that the user experience is also greatly enhanced.